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Antix Press Contact
Tim Cole, Marketing
e: tim.cole@antixlabs.com
t: +44 1183 570357

ITPR Media Contact
Will Gardiner / Richard Botley
e: willg@itpr.co.uk
e: richardb@itpr.co.uk
t: + 44 1932 578 800

PRESS RELEASE

Antix Labs Receives Significant Investment

- Investment fund identifies Antix Labs’ unique potential to address mobile game market -

6th February 2008: Antix Labs today announces a substantial investment from The ZauberMaschinen Trust, an investment fund based in New York. Antix Labs recently announced the launch of the Antix Game Player (see previous release from 9th January 2008), an innovative, compact and powerful software player designed to meet the consumer’s ever increasing expectations and aspirations for running native games on phones, personal computers and other connected devices.

This investment will be used as working capital to help drive Antix Labs’ deployment of its Game Player across many millions of handsets after initial shipments within devices later this year.

Francis Charig, Chief Executive of Antix Labs, who has also invested in the company, said, “ZauberMaschinen’s investment and support is a vote of confidence in the first class commercial, engineering and management team we have brought together and the robust business proposition that has propelled itself forward since the company’s inception last summer.”

Backed by this investment, the Antix Game Player enables:

  • A reduction in SKU fragmentation reducing development and maintenance costs, accelerating time-to-market for developers, publishers, manufacturers and operators whilst simplifying game management and use for consumers.
  • A single, advanced, industry standard development tool chain for all target platforms. Further reducing development complexities; maintenance, training and support.
  • Focus investment on game development rather than the ‘ports’ of it. So game play and user experience should improve per title.
  • Continued differentiation for game developers through the integration of the Antix Player with their own engines.
  • Casual to console quality gaming with ‘Fast as native’ game code execution supporting a compelling gaming experience for consumers

Antix will be debuting its Game Player at Mobile World Congress 2008 in Barcelona (11-14 February 2008).

– Ends –

About Antix Labs, Ltd. (Antix):

Antix has developed the Antix Game Player incorporating a consumer-focused distribution file format and service that makes games even more viral than music and video whilst still protecting the rights and the revenues of the developers. It enables consumers to copy, share, challenge and play with others not only via a service provider’s network but also off-network by means of wireless technologies such as Bluetooth and Wi-Fi Direct. Antix connects consumers across feature phones and smartphones, tablets, TVs, set top boxes, PCs and other devices even when a provider’s network is inaccessible, intermittent, slow or full as is the reality in home and on mobile across most of the world. The company offers the Game Player, corresponding tools, certification mechanism, optional white-label store and an optional game warehouse necessary to deploy a complete service offering. The Antix Game Service is being used as a core gaming component by major operators, broadcasters, device manufacturers and retailers across the globe. Headquartered in the Reading Enterprise Centre in Reading, England and with offices in America and Asia, Antix was founded by Francis Charig, its current Chief Executive and a World Economic Forum Technology Pioneer.

For more information, please visit: http://antixlabs.com/.

Alternatively please contact:
Tim Cole, Marketing, Antix Labs Ltd.
tim.cole@antixlabs.com
+44 1183 570357