Why Antix?
- Consumer expectations to move content across their devices, to access games from anywhere, to share with their friends, to try before they buy and access a range of services such as posting high scores, challenging friends and multiplayer gaming across networks.
- Developers and publishers need a product to address all of these markets [which markets? “multi-screens such as TVs, phones and PCs”?], with different fields of use, chipset, operating system, screen size and input device, utilize any appropriate business model such as try before you buy, pay per play or advertising based, and take advantage with a free toolkit using familiar development tools, to develop and push casual, advanced casual and premium content virally distributed both on and off-network amongst friends and games communities.
- Operators and service providers can deliver a full range of high performance games services to consumers tying in their subscribers to utilise highly desirable services from any point on the network supported by a sustainable developer community. The unique facets of Antix’ Game Player means that users can share large size games content off-network locally so that the operator is only having to carry the payment transaction and unlock key and not downloading the megabytes of game data.
- Manufacturers can deliver powerful services across any platform and in any category of device. As the plethora of chipset architectures across multiple device markets cause increasing confusion, Antix shields the manufacturers from risk in gaming services with its powerful, platform independent, high performance game player and end-to-end service.
- For all of these stakeholders, Antix is offering highly localised services – localised assets, localised business model, localised social networking support and on-device and on-store branding.